Servitization Process for Small and Medium-Size Manufacturers(1)
The 9th International Conference on Management and Service Science (MASS 2015)——To improve competitiveness of a manufacturing company through enhanced experience values of customers, service elements are added to a product.
关键词: servitization process;manu-facturing firm;competitiveness The 9th International Conference on Management and Service Sci
主讲人:Prof. Yong Se Kim 机构:Sungkyunkwan University, Korea
时长:0:14:56 年代:2015年
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